Competing on the Basis of Value or How to Find Your Niche and Exploit

Authors

  • Leo Ditschun

Keywords:

Customer value, Delivery, Quality, Performance

Abstract

The Canadian manufacturing industry, at 3.6% of the world market is, nevertheless, an extremely important part of the Canadian economy, contributing almost 40% of our GNP annually. But because of this small global share, the industry is, and has been, under severe competitive pressures for some time. This article describes an approach which has proven to be an excellent process in aiding manufacturers to find a niche and exploiting it to achieve sustainable competitive advantage.

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Published

2004-12-12

How to Cite

Ditschun, L. (2004). Competing on the Basis of Value or How to Find Your Niche and Exploit. Economic Development Journal of Canada. Retrieved from https://ecdev.journals.yorku.ca/index.php/default/article/view/83

Issue

Economic Development Journal of Canada, 2004

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

All content published in the Economic Development Journal of Canada is available under a Creative Commons Attribution Attribution (CC BY) International 4.0 license. The journal owns copyright for all works published prior to June 2020. The author(s) retain copyright for all works published after June 2020.